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Manager - Digital Marketing @ Cleartrip

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 Manager - Digital Marketing

Job Description

  • Media Strategy: Recommend the right media priorities, mix, weights, phasing and so on, using platform analytics, campaign insights and consumer truths.
  • Execution Excellence: Operational Understanding experience of Meta Ads, Google Ads - Adwords DV360, X Ads, Snaptchat Analytical understanding, Understanding of 3rd Party Publisher Ecosystem. Understanding of Tech KOL Content Creators ecosystem is good to have.
  • Measurement : Thinking beyond just media metrics, working towards business attribution of the media impact.
  • Ad tech set up: Should be very savvy and be able to evaluate multiple platforms, on board partners, set planning principles and manage campaigns.
The Role Requires Close Collaboration With
  1. Partners : Google/Facebook/Twitter
  2. 3rd Party - Publisher Ecosystem
  3. Media Agencies
  4. Brand Team
  5. Category Team
  6. Analytics
  • The role will enable you to work on the cutting edge of digital marketing in the country, with access to the latest tech and best practices.
  • The role is an opportunity to be a part of the marketing culture at flipkart that is built on Precision, Frugality Innovation.

Qualification Experience

  • 5-7 years of experience in media planning at scale, with understanding of the ad tech ecosystem.
  • Ecom Experience Would Be An Added Advantage.

Education:

  • Graduation / Post graduation ( Full Time). Premier B School

Job Classification

Industry: Travel & Tourism
Functional Area / Department: Marketing & Communication
Role Category: Marketing
Role: Marketing Manager
Employement Type: Full time

Contact Details:

Company: Cleartrip
Location(s): Bengaluru

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Keyskills:   AdWords Campaign management Media strategy Analytical Management Digital marketing Operations Media planning Analytics

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Cleartrip

We come together each day to fulfill a promise of offering the single most comprehensive travel experience to users, through award-winning Mobile and Desktop solutions. With intuitive products that have the largest selection of flights and hotels, we keep customers at the center of everything we do.