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I&F Decision Sci Practitioner Specialist @ Accenture

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Accenture  I&F Decision Sci Practitioner Specialist

Job Description

Skill required: Delivery - Campaign Analytics & Reporting
Designation: I&F Decision Sci Practitioner Specialist
Qualifications:Any Graduation
Years of Experience:7 to 11 years Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Technology and Operations services, and Accenture Songall powered by the worlds largest network of Advanced Technology and Intelligent Operations centers. Our 784,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. We embrace the power of change to create value and shared success for our clients, people, shareholders, partners and communities.
What would you do
Were Accenture Marketing Operations. Were the global managed services arm of Accenture Interactive. We sit in the Operations Business to take advantage of the industrialized run capabilities leveraging investments from Accenture Operations. Our quest is to activate the best experiences on the planet by driving value across every customer interaction to maximize marketing performance. We combine deep functional and technical expertise to future-proof our clients business while accelerating time-to-market and operating efficiently at scale. We are digital professionals committed to providing innovative, end-to-end customer experience solutions focusing on businesses transform and excel in the new world, with an ecosystem that empowers our clients to implement the changes necessary to support the transformation of their businesses.Drive end to end understanding of reporting needs and collaborate with stakeholders to translate business requirements into scalable, high-quality dashboards and reporting solutions. Establish and refine reporting workflows, ensuring a seamless and efficient delivery process. Take ownership of recurring performance reportingweekly, monthly, and quarterlyincluding QBR aligned insights. Lead the development, enhancement, and maintenance of Tableau dashboards, ensuring high accuracy, speed, and usability.
What are we looking for
Strong experience in campaign and marketing performance analytics, including KPI tracking, segmentation, and ROI measurementHands-on experience supporting weekly, monthly, and quarterly campaign performance reporting (incl. QBRs)Ability to generate insight-driven recommendations that influence marketing and business decisionsExperience driving stakeholder-led reporting enhancements and workflow improvements aligned to campaign goalsProficiency in Tableau and SQL to enable campaign reporting, dashboard development, and performance analysisExposure to Python and understanding of clickstream data applications for deeper campaign and customer journey analysis

Roles and Responsibilities:
Translate marketing and campaign reporting needs into scalable dashboards and analytical frameworks that enable performance tracking and optimizationTrack campaign effectiveness across channels by monitoring key KPIs such as conversion, retention, incremental lift, and ROIConduct audience segmentation and cohort analysis to evaluate campaign impact across customer groupsIdentify optimization opportunities through performance trend analysis, and post-campaign evaluationsSupport weekly, monthly, and quarterly campaign performance reporting, including materials for QBRs and leadership reviewsMonitor campaign effectiveness across channels, ensuring high data integrity while supporting reporting and dashboard developmentWrite clear and comprehensive documentation, including campaign measurement frameworks, dashboard guides, and reporting playbooksPartner with marketing stakeholders to identify optimization opportunities and deliver reporting solutions that improve targeting, ROI, and overall campaign effectiveness
QualificationAny Graduation

Job Classification

Industry: IT Services & Consulting
Functional Area / Department: Data Science & Analytics
Role Category: Business Intelligence & Analytics
Role: Business Analyst
Employement Type: Full time

Contact Details:

Company: Accenture
Location(s): Bengaluru

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Keyskills:   sci qbr python tableau dashboards sql analytics cloud marketing tableau operations leadership maintenance performance analysis trend analysis customer experience

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Accenture

Accenture is a global professional services company with leading capabilities in digital, cloud and security. Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Interactive, Technology and Operations services—all powered by the w...