Amazon & Flipkart Ads Specialist
- Oswaal Books
- 2 - 7 years
- Agra
- 2 days ago
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Job Description
Amazon/Flipkart Ads Specialist
Job Type: Full-time
Job Description:
As an Amazon Advertising Specialist, you will be a key player in driving the success of our brand on the Amazon platform. This role requires a strategic thinker with a deep understanding of Amazon's advertising ecosystem and a proven track record of implementing effective campaigns. You will be responsible for maximizing visibility, optimizing conversion rates, and contributing to overall business growth through targeted and data-driven advertising efforts.
Roles and Responsibilities:
1. Strategy Development:
Develop and execute comprehensive Amazon Advertising strategies aligned with business goals.
Identify opportunities for growth and improvement in advertising performance.
2. Product Listing Optimization:
Collaborate with product teams to optimize product listings for maximum visibility and conversion.
Implement best practices for product titles, descriptions, and images.
3. Sponsored Products and Brands:
Manage and optimize Sponsored Products and Brands campaigns to increase product visibility.
Conduct regular keyword research and refine targeting strategies.
4. Advertising Analytics:
Utilise analytics tools to monitor and analyze campaign performance.
Provide insights and recommendations for continuous improvement.
5. Competitor Analysis:
Stay informed about competitor activities on the Amazon platform.
Develop strategies to maintain a competitive edge in the marketplace.
6. Budget Allocation:
Manage advertising budgets effectively, ensuring optimal allocation for maximum impact.
Monitor spending and adjust budgets based on performance trends.
7. Collaboration and Communication:
Work closely with internal teams, including marketing, sales, and product development, to align
advertising efforts with overall business objectives.
Communicate effectively with external partners, agencies, and Amazon support.
Qualifications:
1. Education:
Bachelor's degree in Marketing, Business, or a related field.
2. Experience:
Minimum of 2-5 years of experience in managing Amazon Advertising campaigns.
Proven success in driving sales and achieving advertising objectives.
3. Technical Skills:
In-depth knowledge of Amazon Advertising tools and platforms.
Proficient in data analysis and reporting.
4. Strategic Thinking:
Ability to think strategically and develop effective advertising strategies.
Strong problem-solving skills.
5. Creativity:
Creative mindset with the ability to develop compelling ad copy and imagery.
6. Adaptability:
Ability to adapt to changes in Amazon's advertising algorithms and policies.
7. Results-Driven:
Proven track record of achieving and exceeding key performance indicators.
Job Classification
Industry: Printing & PublishingFunctional Area / Department: Marketing & CommunicationRole Category: Digital MarketingRole: Digital Marketing - OtherEmployement Type: Full timeContact Details:
Company: Oswaal BooksLocation(s): Agra
Keyskills: Amazon Advertising Flipkart Ads amazon ads Amazon Ec2 Advertising Campaigns
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Oswaal Books
We are Indias number-one publisher of educational books. We publish help books for all the leading boards like CBSE, CISCE, and KSEAB. Apart from this, we also publish books for some of the most important national-level entrance & competitive exams like JEE – Mains & Advanced, NEET, RRB-...
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