Digital Demand Generation Campaign Manager (Digital Hub)
- Sapital Recruitments
- 5 - 10 years
- Bengaluru
- 1 month ago
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Job Description
What you ll do
As a Campaign Manager, you will collaborate with a variety of stakeholders to facilitate the creation, management, and outcome tracking of campaigns. You will partner with Sales Development Executives (SDEs), Demand Managers, Account Executives (AEs), Territory Engagement Managers (TEMs), and SAP Partners to stimulate pipeline generation, formulate campaign strategies, oversee the development of digital campaigns, and drive progression of pipeline through initiatives. The primary objective is to establish comprehensive pipeline coverage to meet and exceed Corporate sales quotas while continually enhancing pipeline conversion to revenue.
Key Responsibilities
- Lead and oversee major digital programs and campaigns by coordinating with various stakeholders to ensure program success.
- Review demand needs, identify pipeline and progression gaps where digital campaigns can be planned and executed to meet the gap.
- Strategize and build campaigns plan in coordination with various stakeholders, e.g. Sales, Marketing, Partners, Digital Hub to drive pipeline attainment and progression in the market unit.
- Orchestrate End to End demand generation campaigns from planning, execution to closure. Ensuring various teams involved in the campaign are aware of their tasks and responsibilities as well as the status progress of the campaigns.
- Identify key gaps in pipeline progression and take initiatives and/or programs to unblock bottlenecks that hinder pipeline progression.
- Management of existing campaigns, resolutions to issues blocking the campaigns, and tracking the progression of them.
- Create comprehensive campaign blueprints and communicate campaign details effectively to the field teams.
- Evaluate the outcomes of each campaign, accurately document outcomes, and communicate outcomes to business stakeholders.
- Work with other Digital Hub functions, such as Sales Development Executives (SDEs), Digital Solution Advisory (DSA), Digital Value Advisory (DVA), digital assets, digital insights team, and wider SAP team to plan and orchestrate high impact Demand Generation campaigns.
- Work with SAP partners to foster growth in their demand generation proficiency. This involves active collaboration aimed at elevating partners capabilities and maturity in orchestrating effective demand generation campaigns.
What you bring
- Exceptional relationship building skills, ability to collaborate with internal stakeholders across levels from colleagues to senior management, to drive campaigns and programs success
- Strong Project and Program Management skills in managing multiple digital programs across stakeholders
- Exceptional oral and written executive communication skills in English
- Ability to use Microsoft Office software, particularly Excel, PowerPoint, Word and Outlook
- Passion to challenge, improve and innovate at both a personal and organizational level
- Knowledgeable about how organizations work; knows how to get things done through formal and informal channels
- >5 years professional experience at enterprise level, with a minimum 3 years in driving digital campaigns, outbound campaigns, marketing and/or sales programs.
- Expert in demand generation campaigns planning, orchestration and execution
- Experience in project or program management driving campaigns or sales programs from planning to closure.
- Experience working with SDR/BDR to drive digital and outbound campaigns is desired.
- Bachelors degree in Business Administration or Marketing or Information Technology required from an accredited university.
Meet your team
This market unit position entails close collaboration and coordination with India Corporate and Partner Driven leaders and stakeholders to drive pipeline creation and progression success to achieve and overachieve sales quotas.
Disclaimer : This job posting has been aggregated from external source. Role details, content, and availability are subject to change. Applicants are advised to confirm the latest information directly on the company website before applying.Job Classification
Industry: IT Services & ConsultingFunctional Area / Department: Marketing & CommunicationRole Category: MarketingRole: Marketing ManagerEmployement Type: Full timeContact Details:
Company: SAPLocation(s): Bengaluru+ View Contact
Keyskills: Outbound SAP Sales operations Sales development Relationship building digital campaigns Manager Program Management Information technology Analytics Recruitment
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Sapital Recruitments
Sapital Recruitments specializes in IT and Healthcare hiring. We take a practical, transparent approach to connect companies with right talent. Founded on 6th February 2025, Sapital Recruitments is a dynamic and performance-driven placement and HR solutions firm dedicated to building strong workfor...
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