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AJO( Adobe Journey Optimizer) @ LTIMindtree

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 AJO( Adobe Journey Optimizer)

Job Description

Key Responsibilities

Design and implement customer journeys using Adobe Journey Optimizer

Build and manage event driven journeys time based campaigns and real time personalization use cases

Collaborate with cross functional teams marketing data and engineering to translate business requirements into AJO workflows

Utilize AEP capabilities such as RealTime Customer Profile Segments Schemas XDM and Datasets to create journey conditions and triggers

Work with APIs DecisioningAJOD Module and Event Forwarding for real time data ingestion and outbound integrations

Design and test email templates push notifications and in app messages within AJO

Implement offer decisioning and personalized content blocks using AJO Offer Library

Perform unit testing UAT and AB testing within journeys to ensure optimal performance

Monitor journey performance trouble shoot issues and optimize for KPIs eg engagement conversion

Ensure governance and best practices around data privacy consent and compliance GDPR CCPA etc

Mandatory Skills : Adobe Journey Optimizer


Location : Kolkata, Pune, Chennai, Bangalore, Indore, Nagpur, Coimbatore, Mumbai, Delhi and Hyderabad.


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Job Classification

Industry: IT Services & Consulting
Functional Area / Department: Project & Program Management
Role Category: Technology / IT
Role: Technology / IT - Other
Employement Type: Full time

Contact Details:

Company: Ltimindtree
Location(s): Kolkata

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Keyskills:   Adobe Journey Optimizer Adobe Analytics Adobe Target

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LTIMindtree

[NSE: LTIMindtree] is a global technology consulting and digital solutions LTIMindtree company that enables enterprises across industries to reimagine business models, accelerate innovation, and maximize growth by harnessing digital technologies. As a digital transformation partner to more than 75...

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